Are bookstores in over 100 cities across the country hungry? Physical bookstores accelerate digitalization

Are bookstores in over 100 cities across the country hungry? Physical bookstores accelerate digitalization
On the day of World Reading Day on April 23, the 30 Xinhua Bookstores in Shanghai were hungry for new “book takeaways”.Hungry data shows that this year, including Beijing, Jinan, Shenyang, and Hefei, there are more than 100 cities where bookstores are turning hungry, and physical bookstores are accelerating the digitalization process.At present, consumers are hungry in Shanghai. Searching for “Xinhua Bookstore” or “Shanghai Book City” will display the store closest to the consumer. Then, like ordering a dinner, select the desired book and place the order.Almost half an hour, the hungry rider will put the book in the hands of consumers.How to find the book ordered by consumers from a multi-layer, multi-book Xinhua Bookstore?According to Zhao Feng, the manager of Fuzhou Road Store in Shanghai Xinhua Bookstore, the bookstore sets up digital shelves specifically for hungry, picks out the hungry books in advance, puts them on the shelves, and then enters the inventory quantity in the hungry background.This digital shelf is placed in the most conspicuous service desk of the bookstore, and the staff at the service desk is responsible for taking orders.”A book can be packed in one turn,” Zhao Feng said.”Bookstore takeaway is a new thing, we will explore business with Hungry.”The relevant person in charge of Shanghai Xinhua Media introduced that the advantage of Xinhua Bookstore is that the outlets are dense. Basically, there is a physical store a few kilometers away.Hungry as a local life service platform, it has large flow and instant delivery capabilities.The “seamless docking” of the advantages of the two sides is a strong alliance.In the future, through the launch of more Xinhua Bookstores, consumers can place orders anytime and arrive within 30 minutes.According to the hungry data, since this year, there have been bookstores in more than 100 cities including Beijing, Jinan, Shenyang, and Hefei. Are you hungry?Businesses have kept up.The launch of a local life service platform like “Hungry?” Has become the first step in the physical bookstore’s new retail transformation.Sauna, Ye Wang, Ouyang Xiaojuan Corporate Editor Zhu Fenglan proofreading Li Shihui